Aldi confirms discontinued £2.99 Liz Earle beauty dupe is BACK – but only on some shelves

ALDI has confirmed its discontinued £2.99 Liz Earle beauty dupe has returned to shelves.

But the popular product will only be available in certain stores.

The good news was discovered when a savvy shopper took to X to ask Aldi if the product was still on sale.

She wrote: “@AldiUK do you still sell this? Haven't seen it in your stores for a while but its so good!

“Please don't make me have to start buying actual Liz Earle products…”

The supermarket chain responded and explained that the beauty product had been discontinued for a bit but was now back in store.

Aldi's Lacura Original Hot Cloth Cleanser is extremely popular with customers, and has been praised for its likeness to Liz Earle's luxurious Cleanse & Polish cleanser.

But while the Liz Earle cleanser comes with a hefty £30 price tag, Aldi's dupe costs just £3.49.

Aldi discontinued the product last Spring, leaving shoppers devastated.

One shopper took to X to find out where the item had gone.

They wrote: “@AldiUK is your hot cloth cleanser discontinued ? If not when will it be back in.

The bargain supermarket wrote back and broke the news, leading the disappointed shopper to say they were “gutted”.

Flying Eze also reached out to Aldi at the time, who confirmed it was no more.

A spokesperson for the store said: “We continuallyreviewour range of products to make sure we’re meeting the needs of Aldi shoppers.”;

If you can't find the sought-after cleanser fear not – there are lots more beauty dupes to add to your basket.

Aldishoppers shared their excitement over a budget-friendlyhaircaremask that's a fraction of the price of a similar Selfridge's buy.

The Lacura hair masks are currently available for just £4.99 from the Aldi beauty section.

These special buys come in two different versions, with one prioritising repair.

And the other one enhances hair strands with the nourishing hair mask.

The repair mask is infused with mano and shea butters, which help to moisturise and hydrate your locks.

Meanwhile the nourish mask consists of jojoba oil, vitamin E, and sea buckthorn oil.

Why are products axed or recipes changed?

ANALYSIS by chief consumer reporter James Flanders.

Food and drinks makers have been known to tweak their recipes or axe items altogether.

They often say that this is down to the changing tastes of customers.

There are several reasons why this could be done.

For example, government regulation, like the “sugar tax,” forces firms to change their recipes.

Some manufacturers might choose to tweak ingredients to cut costs.

They may opt for a cheaper alternative, especially when costs are rising to keep prices stable.

For example, Tango Cherry disappeared from shelves in 2018.

It has recently returned after six years away but as a sugar-free version.

Fanta removed sweetener from its sugar-free alternative earlier this year.

Suntory tweaked the flavour of its flagship Lucozade Original and Orange energy drinks.

While the amount of sugar in every bottle remains unchanged, the supplier swapped out the sweetener aspartame for sucralose.