April Idol Group Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for all idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of various idol groups, using big data collected from March 17 to April 17.

BTS topped this month’s list with a brand reputation index of 6,873,091, marking a 6.58 percent rise in their score since March. High-ranking phrases in the group’s keyword analysis included “ARMY,”; “Billboard,”; and “military hiatus,”; while their highest-ranking related terms included “donate,”; “perform,”; and “release.”; BTS’s positivity-negativity analysis also revealed a score of 90.54 percent positive reactions.

SEVENTEEN jumped to second place with a brand reputation index of 5,276,745, marking a 19.31 percent increase in their score since last month.

Meanwhile, IVE took third place for April with a brand reputation index of 3,937,842.

SHINee rose to fourth place with a brand reputation index of 3,489,514, marking a 50.71 percent increase in their score since March.

Finally, aespa rounded out the top five with a brand reputation index of 3,281,550.

Check out the top 30 for this month below!

1. BTS
2. SEVENTEEN
3. IVE
4. SHINee
5. aespa
6. BIGBANG
7. BLACKPINK
8. KiiiKiii
9. LE SSERAFIM
10. OH MY GIRL
11. Hearts2Hearts
12. Stray Kids
13. THE BOYZ
14. TWICE
15. EXO
16. Red Velvet
17. (G)I-DLE
18. ATEEZ
19. NCT
20. H1-KEY
21. MONSTA X
22. FIFTY FIFTY
23. BOYNEXTDOOR
24. ENHYPEN
25. fromis_9
26. NMIXX
27. izna
28. BABYMONSTER
29. RIIZE
30. INFINITE

Source (1)