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People are just realising the important hidden reason for popular baby game as expert warns parents to never skip it

Published on March 28, 2025 at 02:11 PM

A PARENTING expert has revealed the hidden reason why a popular baby game is so important to play.

Speaking to Jamie Laing on his podcast, Great Company, Dr Aliza Pressman warns parents to never skip the game.

Dr Aliza Pressman was on Jamie Laing's podcast

She explained why playing the Peek-a-boo game with your children is so important for their emotional development.

This is a simple game of hide-and-seek played with infants, where one player hides their face and then reveals it while saying “Peek-a-boo!” or a similar phrase.

The baby expert said: “If you show a six-month-old a pair of glasses on the table, and you cover them with a napkin, they like to move on.

“They don't realise that it's there anymore.”

Dr Aliza explained that babies don’t have object permanence.

“Object permanence is your cognitive capacity to understand that things and people, person permanence, exist even when they're not with you,” she explains.

“And so when you're nine months old, ten months old, and certainly by eleven months, you have object and person permanence.

“So now if I'm a baby looking at the glasses and my dad covers the glasses up with a napkin, I'm going to lift up the napkin and find the glasses.

“And when my mum or dad goes ‘Peek-a-boo’, they're saying, I'm gone. I'm back. I'm gone. I'm back.”

Dr Aliza emphasises how this means babies are exercising the muscle in the brain for them to note that “I always come back.”

Watch the video to see Zoe and Georgia ask Instagram expert on the dangers of social media

She continues: “That's why it's such a really important game to play with kids. And that's why they love it.

“No one is tricking you or sneaking out on you.

“It makes you trust. It just teaches you, like you grow that muscle that people still exist even when they go away.”

The podcast video, which was shared on the @greatcompanypodcast TikTok page, received 1.3 million views, with over 340 people rushing to the comments section to share their thoughts.

She explained the reason the Peek-a-boo game is so important
There is a hidden reason to it and it will help your kids with their development

One wrote: “It's incredibly important for any adult to interact with babies and toddlers.

“They learn more in those first two years than they'll ever learn in their life.”

A second added: “My baby absolutely loves peekaboo. Love this.”

A third commented: “As someone raising three children under two years old, she is absolutely right. It makes more sense now.”;

More parenting hacks

IF you want to make your life easier as a first-time mum, here's nine hacks you won't want to miss.

1. Routine Charts

Create visual charts for daily routines. Use pictures and stickers to make them engaging for younger children.

2. Meal Planning

Plan meals a week in advance to save time and reduce stress. Involve your children in meal prep to teach them cooking skills.

3. Toy Rotation

Keep a portion of toys stored away and rotate them periodically. This keeps playtime fresh and exciting without the need for constant new purchases.

4. DIY Cleaning Solutions

Make child-safe cleaning solutions using vinegar and baking soda. It’s effective and keeps harsh chemicals away from little hands.

5. Time-Out Jar

Create a time-out jar filled with calming activities written on slips of paper. When emotions run high, children can pick an activity to help them settle down.

6. Educational Apps

Utilise educational apps and websites to make screen time productive. Look for ones that offer interactive learning in subjects your child is interested in.

7. Command Centre

Set up a family command centre with a calendar, key hooks, and a bulletin board. It helps keep everyone organised and aware of daily schedules.

8. Emergency Kit

Keep a small emergency kit in the car with essentials like snacks, water, first aid supplies, and a change of clothes. It’s a lifesaver for unexpected situations.

9. Label Everything

Use labels for clothes, school supplies, and lunch boxes. It makes it easier to keep track of belongings, especially in shared spaces like schools.

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