A MAJOR supermarket has sent shoppers into a frenzy after slashing the price of Ben & Jerry’s by almost 50%.
The epic deal comes just as in a UK-wide sunny spell.


The mercury is expected to rise throughout the week, reaching highs of up to 29C by Wednesday and Thursday.
And what better way to enjoy the glorious sunshine than in the garden or on the beach with a tub of ?
Luckily, one has come to rescue with a , now offering cult favourite ice cream for under £3 â and there are plenty of flavours to choose from.
has sent shoppers wild with their fantastic , selling the creamy treat for just £2.98.
Customers can indeed if they head to the local branch this week, as usually the ice cream will set you back a whopping £5.34 â or an eye-watering £5.55 at rival .
Bargain hunters can find a huge variety of cult favourite flavours in the freezer aisle, from Caramel Chew-Chew to ‘d.
Other flavours to stock up before the arrival of summer are Spectacu-love, the classic Cookie Dough, as well as Caramel Brownie Party.
since renewing itsat the end of January, reported in March 2025.
Many shoppers will have seen prices cut acrossASDA’smore than 1,200 stores, with the supermarket looking to.
The latest price cuts include a 44% cut in the price of 165g tub of Philadelphia soft cheese, from £2.08 to £1.16.
The price of Munch Bunch kids yoghurts has also been cut by 34%, from £1.78 to £1.18, and a 500g tub of Clover spread by 33% from £2.27 to £1.52.
In January Asda saidby an average of 25%, with some reductions reaching 50%.
Thanks to the epic price reductions customers can now also get their hands on Haribo Push-up ice lollies for just £1.98, down from £3.
With Brits basking in glorious sunshine, the offers have already taken the storm, with one shopper, Red Sardonyx, sharing a snap of the goodies on .
The post, uploaded on the popular Extreme Couponing and Bargains UK group, has left fellow cash-savvy shoppers gleaming, racking up close to 100 likes in less than 24 hours.
Over 60 people flooded to comments to tag their friends and family, with one in total disbelief over ”;the Ben n Jerry prices”;.
Someone else chimed in: ”;Ben & Jerrys on rollback!”;
The mega supermarket has claimed that many of its “family favourite”; products are now 5% cheaper than promotional prices at competitors, including‘s Clubcard prices orSainsbury’sNectar prices.
The price cuts come as the supermarket moves to a new so-called “Asda Price”; that aims to beat rivals.
Asda previously had anandprice match scheme where it matched the cheapest price of the two discount.