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‘Have some morals’ folk yell as reseller boasts about finding £695 designer shoes in hospice charity shop for a tenner

Published on March 26, 2025 at 02:41 PM

A WOMAN has been slammed for having no ‘morals' after reselling a designer charity shop find.

Emily, from the UK, took to social media to share her bargain find that she planned to sell on and make a profit.

A street-level view of St Peter's Hospice Shop, with text overlay indicating a £695 item was found there.
Emily headed to the charity shop to find some bargains to resell online
Person holding up a beige lace-up shoe with a crocodile-embossed heel.
She was stunned when she came across these designer heels for just £10

In the clip, she said: “Today I found an item worth £695 in the charity shop, and you'll never guess how much they were selling it for.”

She then headed off to St Peter's hospice charity shop, which raises money to support and care for adults with progressive life-limiting illnesses in the Bristol area.

Em, who says in her profile bio that she currently works night shifts but is hoping to quit and become a full-time reseller, found lots of goodies in store.

She found brands such as Nobody's Child, Cath Kidston, Vans and Lauren Scott.

But she hit the jackpot when she came across some designer high heels.

The beige heeled ankle boots were from a brand called Gina, a designer brand based in London.

She added: “And these were my best ever find.

“These shoes are by a brand called Gina. They are £695, and I paid £10.”

Em was chuffed with her find and took them home with her to resell them online and make a profit.

She revealed: “They were unworn. And I'm not expecting to sell them for that much but to find something originally worth that much in a charity shop is pretty impressive.”

I spotted a gorgeous LBD in a charity shop for a fiver - when I Googled it I realised I’d bagged a £375 designer frock

The clip quickly went viral on her TikTok account @thriftingwithem with over 398k views and 5,000 likes.

However, people in the comments section were divided over her bargain find, with some saying she had no ‘morals' when making a profit from a charity shop buy.

One person wrote: “And this is exactly why charity shops charge a lot more now than they use to, so not to be a one stop shop for resellers.”

Another commented: “Making profit out of a hospice charity shop. How many hours of nursing care that could have given to that hospice.”

Top charity shop tips for bagging a bargain

Ross Dutton has been a manager for Crisis's charity shops for four years and currently runs the charity's Finsbury Park shop in London.

Choose your area – As a rule of thumb, the posher the area, the better quality the clothes that are donated.

Don't hang around – If you see something you like, buy it, as it'll likely be gone when you come back

Look out for cut-off labels – Some of your favourite high street stores will have deals with local charity shops to donate stock that isn't sold during their own sales. Often part of the deal is that they need to cut the labels off the clothes.

Stay at home – While some charities have their own site, likeOxfamandCrisis. many also sell from dedicatedeBaystores, such asBritish Heart FoundationandScope. You won't get the range of bargains that you would get in a physical store, but if you're looking for something specific it may be worth checking online too.

“You should pay extra if they mispriced expensive goods – it’s for charity – have some morals,” penned a third.

Meanwhile, others were quick to support Em, a fourth said: “Well done. I love it when we get a bargain. Great find.”

“Oh wow, amazing! Great find. Do an update once you’ve sold them,”; claimed a fifth.

Someone else added: “Honestly why do people moan about moral obligations etc! Go and moan at the ceos/shareholders that take more money off the charity than they should!”

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