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Christmas toys could be CHEAPER in Britain due to Donald Trump’s trade war with China

Published on April 08, 2025 at 10:13 PM

CHRISTMAS toys could be cheaper in Britain as a result of Donald Trump’s trade war with China.

The Asian superpower churns out gifts including Barbies, Mr Potato Heads, Hot Wheels and Bratz dolls for children all over the world.

Collage of toys including Barbie, Mr. Potato Head, a toy car, a My Little Pony, and a toy phone.
Christmas gifts including Barbies, Mr Potato Heads, Hot Wheels and Bratz dolls could be cheaper this year

But economists believe America’s threat of 104 per cent tariffs could lead to stock being diverted to countries including the UK instead.

The Entertainer — Britain’s biggest toy retailer — has teams of buyers currently in Shenzhen, , ahead of a critical deadline in three weeks, to ensure toys are ready in time for .

Chief executive Andrew Murphy told Flying Eze: “It’s possible there will be bargains to be had.

“The clock is counting but there’s such uncertainty. We’re all in a holding pattern.

“Everyone knows the world has changed but it’s not clear if it’s temporary tariffs, or permanent.

“No one wants to get caught out by panicking and striking a bad deal that makes them an anecdote in a few weeks’ time. But we will all have had to be committed by the first week in May.”;

has threatened to hike an extra 50 per cent tariff on top of the 54 per cent already levied on Chinese goods after retaliated with tit-for-tat measures.

That could lead to toys being offloaded on to other nations but Mr Murphy said that the UK cannot absorb all of the toys destined for the US market — which is ten times bigger than ours.

He added: “We’re also nervous about the demand side of things. If there is a downturn because of this chaos, could that affect how much people will buy at Christmas? The economy was fragile enough before this madness.”;

His comments come after Isaac Larian, boss of Bratz doll-maker MGA Entertainment, said: “It’s impossible to make some parts of toys in America, and if you can it will take three years and those will go to not people.

“You don’t mess with Santa’s supply chain.”;

The Entertainer has 165 shops and concessions in 767 stores.

Traders suffer a wage dip

A roofer installing tiles on a new house.
Roofers are now earning 30 per cent less at £56,799 compared with the £81,517 earnings the previous year

BRITAIN’S army of traders have seen a dip in income in the past year, but builders remain top of the trades for earnings.

The average income for tradespeople last year was £66,172, down 3 per cent from the previous year, according to exclusive figures by Simply .

Builders were the top-earning trade, with a £110,260 average.

The figures are based on sole traders who typically run their own firms.

Dryliners were the second biggest earners at £95,979, despite a 9 per cent dip on the previous year’s average.

However, roofers saw the biggest drop, earning 30 per cent less at £56,799 compared with the £81,517 earnings the previous year.

Roofers said the drop in earnings was only going to make an ongoing skills shortage even worse.

Ryan Taylor, a roofer in Nottingham, said: “The skills shortage is having a huge effect.

“We just aren’t seeing young people coming through, which is a real shame because the work is so rewarding and there is to be made.”;

Dragons' Theo Posts a bid

Theo Paphitis from Dragons' Den.
Ex-Dragons’ Den star Theo Paphitis is mounting a rescue of some of the Post Office’s biggest branches

FORMER Dragons’ Den star Theo Paphitis is mounting a rescue of some of the Post Office’s biggest branches.

The firm wants to franchise off its remaining 108 owned branches in an effort to save them from closure.

They currently lose £40million a year, despite only accounting for 1 per cent of the business.

Stationery retailer Ryman, owned by Paphitis, is among 500 bidders already attracted by the offer. It already has services in six of its 237 branches.

Mr Paphitis, right, told Flying Eze: “The taxpayer’s currently picking up the bill for these losses. We want to ensure they’re viable and sustainable for the public.”;

Tesco is also understood to be interested.

Nigel Railton, Post Office chairman, pledged to funnel savings into increasing postmasters’ pay by 10 per cent.

He said the move to a franchise model would also “create a long-term, sustainable future for the Post Office.”;

The Post Office is still negotiating with the Government on funding for this year and is understood to have secured the majority of its funding for the service.

SURGING gold prices have led pawnbroker Ramsdens to upgrade its profit forecast by £2million. The firm said more people were taking out loans against gold . It now expects pre-tax profits of £13million this year, up on the £11.4million expected.


DONALD Trump’s tariffs have been slammed as an “absolute parody”;, by Theo Paphitis.

The ex-Dragon told Flying Eze was right not to retaliate “because the first rule of business is you can’t negotiate with an illogical person”;, adding: “The trade gap isn’t because of tariffs, it’s because no one wants to buy American .”;

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