A DISCOUNT mobile provider with millions of customers is launching broadband for the first time – and it costs just £10 a month.
Giffgaff, owned by larger firm O2, is set to roll out low-priced full fibre for 500 customers as part of a trial.
Households can apply for speed on Giffgaff's website and wait to be selected.
They have to go to www.giffgaff.com/broadband/register-interest and enter their personal details.
The move comes with a major £15billion merger between and Three set to complete, which appears to have sparked a broadband price war.
The 500 Giffgaff customers selected for the trial will be charged £10 a month for the broadband over 12 months.
Plus, a £100 bonus will be paid in two £50 instalments following feedback on the broadband package.
The first £50 will be paid upon installation and the second £50 one month after this.
Ash Schofield, chief executive of Giffgaff, said in a community post: “Broadband is a natural evolution for us as a connectivity brand.
“We know people are frustrated with their current broadband offering so we’re committed to bringing together the latest tech, with the feedback of our members to build something better.”
He added: “Broadband customers are telling us they are frustrated with their current service so we’ll listen to what they have to say and build better broadband, together.”
The move from Giffgaff, which first launched in 2009, comes as major players Vodafone and are set to complete a £15billion merger in the coming weeks.
Both firms announced the merger in 2023, which is bringing 27million customers together under one network.
The merger was approved by the Competition and Markets Authority (CMA) in December, despite the regulator .
However, the new broadband offer from Giffgaff suggests the merger could lead to better offerings for customers.
BT, which owns EE, is also reportedly considering the launch of a new discount mobile service and is stepping up its investment in value brand Plusnet.
Meanwhile, Vodafone and Three are considering launching a TV service following their merger, The Telegraph reported.
Of course, before considering applying for the Giffgaff trial, it's worth shopping around to see if you can find a better deal through price comparison sites.
However, we had a quick look and couldn't find a full fibre broadband deal with 500Mbps or similar speeds for less than £10 a month.
Virgin Media is offering a broadband deal with 516Mbps in South-East London but it costs £32.99 a month.
Meanwhile, Sky is offering a 500Mbps deal in the same coverage area for £28 a month.
It comes after Which?'s came sixth highest in a list of 16, beating a number of bigger names.
How to save money on broadband
Start by looking for the best deal, if you're coming to the end of your current contract.
You can do this by scouring price comparison websites like Uswitch, Compare the Market or MoneySuperMarket.
If you've found a deal which is better than the new one your current firm is offering you, you can try haggling it down to a lower price.
If you're on certain like , it's worth checking if you're eligible for a social tariff too.
The are usually cheaper than standard deals and can save you £100s.
Regulator has a full list of providers offering social tariffs on its website.
You can find it via www.ofcom.org.uk/phones-and-broadband/saving-money/social-tariffs.
It can be cost-effective to bundle TV, broadband and mobile deals together as well.
But, of course, only bundle these services together if you actually need them, not just because you've spotted a good offer.
Do you have a money problem that needs sorting? Get in touch by emailing [email protected].
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