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Haribo brings out new sweets ‘inspired by iconic childhood franchise’

Published on April 13, 2025 at 11:42 PM

NEW flavours of Haribo sweets have hit the shelves in Lidl – and shoppers are loving them.

Sweet-toothed are scrambling to taste the unusual flavours from the classic confectionery brand.

Two bags of Harry Potter Haribo gummies.
Harry Potter Haribo packs have hit the shelves at Aldi

The new sweets were shared on the page Extreme Couponing and Bargains – and got a lot of attention.

Garnering hundreds of likes and comments, other users expressed how much they wanted to get their hands on the new sweets.

The post reads: “Calling all Harry Potter fans out there.

“Just found Haribo limited edition Harry Potter sweets.

“They have Harry, Ron and Hermione. Only £1.39 in Lidl.”

Inspired by the universe of Harry Potter, the three new mixes are named after the three famous protagonists: Harry Potter, Hermione Granger and Ron Weasley.

The gummies come in a variety of shapes and flavors that represent beloved characters, creatures and symbols from the series.

Flavors include caramel like a golden Butterbeer, crisp green apple from the Forbidden Forest, cola reminiscent of a bubbling potion, sweet cherry lollipop from Honeydukes, zesty lemon sorbet like Dumbledore's beloved lemon drops and fluffy cotton candy as light as a Nimbus 2000.

“I need these,” one reveller wrote.

A second, tagging their pal, quipped: “If you don't go find me some then never speak to me again!”

GRAND OPENING

It comes after news that Haribo looks set to open its first-ever stand-alone retail store in Scotland.

The creators of Starmix and Tangfastics have announced today that they will be opening their 12th UK shop in Glasgow.

Sweet-toothed visitors to their most northern shop will be able to immerse themselves in the happy world of HARIBO, which will feature its much-loved products, exclusive merchandise, and fun photo opportunities.

The store promises to be a sweet escape for children and adults alike, inviting everyone to embrace their inner child.

Visitors will have the chance to explore over 30 varieties of HARIBO and MAOAM sweets at the exclusive “Pick Your Mix” station.

Shoppers can indulge in iconic favourites such as Supermix, Giant Strawbs, and MAOAM Stripes, alongside the latest addition to the HARIBO range: HARIBO Nostalgix.

This new collection of soft jelly treats is inspired by classic hard-boiled sweets, featuring nostalgic flavours like Rhubarb & Custard, Pear Drops, Pineapple, and Cola Cubes.

The new store, located at the city's Silverburn Shopping Centre, will also offer shoppers the opportunity to purchase unique and exciting flavours from around the globe when it opens later this year.

Highlights include HARIBO Favoritos and Watermelon from Spain, HARIBO Dragibus and Tagada from France, and HARIBO liquorice Schnecken from Germany.

Adding to the excitement, fans will be able to purchase exclusive HARIBO merchandise and gifts, perfect for sharing moments of joy with loved ones.

Announcing the new store, Rebecca Fox, Head of Retail at HARIBO UK, said: “We’re so excited to be opening our first HARIBO retail store in Scotland.

“It’s something we’ve wanted to do for a while, so it’s a dream come true to share the news with our fans – especially those based in Scotland!

“We can’t wait for our Goldbear mascot to cut the ribbon at Silverburn and officially open the store.”;

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