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Major TV closure in hours as millions of top models losing beloved feature & telly fans fume it’ll hit other gadgets too

Published on April 30, 2025 at 08:54 AM

GOOGLE Assistant will be removed from all LG TVs tomorrow, which is expected to cause disruption to other household smart gadgets.

The is being pulled into retirement by , in favour of its new AI-powered successor .

LG TV showing Claude app interface with various streaming apps and shows.
LG began telling customers at the beginning of the month that Google Assistant would disappear from devices on 1 May

The tool is used to control the TV through voice alone – but works alongside other Google products, like smart speakers and displays.

However, LG will not replace Google Assistant with Gemini, and has instead opted for AI assistant .

The switch from a Google service to Microsoft means TVs will no longer be compatible with

Households who used their LG TV in coordination with other Google devices will no longer be able to maintain that routine.

Copilot won’t be able to ‘talk’ to Google gadgets in the way Google Assistant or Gemini could.

The TV company has warned customers through an on-screen message that

While the voice recognition service enabled through the microphone button on the remote will still be available, it will be handled by LG’s own voice assistant.

Customers have complained on, saying LG shouldn’t be able to kill off a feature that was available when they purchased their televisions.

“I wonder if we can get some compensation since they are taking away a feature that they advertise with the TV,”; one user said on earlier this month.

“It’s the only reason why everyone on here bought an LG OLED, for the Google Assistant.”;

Another said: “This p****d me off when I turned my TV on this morning. I have a Google Home Mini linked to my LG TV and love using my voice to turn it on after a long day at work or to control it when I can’t find the remote.

“I think I might look into getting a TV in the future.”;

A third person wrote: “They should make Gemini work with ThinQ instead of removing it.

“My whole house has voice control and now another Google home [tool] is leaving.

“It was very handy to grab the remote and push the mic button to change lights, close the blinds, turn on the fan, close the garage & lock the door.”;

Smartphone screen displaying various AI chatbot application icons, including Claude.
LG has chosen to adopt Microsoft’s AI assistant Copilot over Google rival Gemini

WHAT IS MICROSOFT COPILOT?

Microsoft Copilot is a rival to Gemini – although it is technically more capable.

The tool has more AI capabilities in comparison to Google’s product.

This because Copilot is newer, and is built on -4 algorithm.

Google Assistant is capable of simple tasks, like finding shows and controlling other smart home devices.

Gemini goes a step further, and can analyse data, generate text and also understand natural language requests.

Microsoft Copilot, on the other hand, can do that as well as learn about its users over time.

If you’re worried about losing Google Assistant, then may be a good option.

It is Google’s and alternative that replaced late last year.

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