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‘I’ve got blisters just looking at them!’ shoppers groan as Primark revisits 90s trend with £7 buy

Published on April 05, 2025 at 11:22 AM

YOU couldn't go to a beach in the 1990s without seeing at least one pair of them.

But there's a reason that the lost favour with fashion fans – namely due to the stiff plastic leading to sweaty feet and blisters.

Woman in glasses giggling, text overlay: "millennials assemble"
Primark has attempted to revisit a former trend with its jelly shoe arrivals
Foot wearing sparkly jelly sandals.
Katie immediately tried them on, and then went on a hunt for more colours
Silver glitter jelly sandals.
The shoes are only available in a “matte black” and the silver opotins
Silver glitter jelly sandals.
But people were divided as to whether they wanted to try the shoes or not

seems to have forgotten that fact, though, and is attempting to revisit the trend with a new arrival.

One shopper took to TikTok to share her delight after finding a pair of sparkly, clear plastic jelly shoes in her local Primark, as she urged “millennials assemble”.

“Look what I've just found in Primark!” Katie said, as she delightedly modelled the £7 shoes in the mirror.

She then said she was off to look for some different colours in the footwear.

But the comments section was almost immediately filled with people debating whether or not they could suffer through the trend again – or if it should stay in the past where it belongs.

“I've got blisters just looking at them,” one sighed.

“I'd put the pain they cause in a dark box in my head and locked it away! thanks for unlocking the fear,” another added.

“Oooh…. I feel the blisters from just looking at them,” a third commented.

“Flashbacks to the 80's seeing these – sweaty, blistered feet,” someone else winced.

“Noooooo! I can feel the stone wedged underneath and poking my foot!” another giggled.

“THE BLISTERS. THE ME SLIPPING BECAUSE OF THE FOOT SWEAT. I CAN NOT RE LIVE THIS!” someone else yelled.

However, others were more on board with the idea of jelly shoes returning to stores.

“Take my money!” one insisted.

“Omg they're back,” another added, alongside heart eye emojis.

“Omg yes, I had 3 pairs back in the days lol!” a third said.

“These gave me blisters for days but you know what I'll be buying a pair for nostalgia,” someone else said.

“What other colours have they got?”

To which Katie replied: “I don't ever remember suffering with them!

“They had matte black and the silver but more colours are coming apparently!!”

In the description on the Primark website, they wrote that the shoes “feature a classic fisherman design with adjustable buckle for the perfect custom fit”.

Two people on a train carrying multiple Primark shopping bags.
It's not the first time Primark has taken inspiration from a former trend
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