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World’s oldest Legoland to open huge new attraction with interactive experiences and building workshops

Published on April 08, 2025 at 08:01 AM

AN INTERACTIVE Lego experience is coming to a European city, inspired by a hit TV show.

The soon-to-launch ‘Lego Masters Academy' in Denmark, will welcome visitors into a TV studio-inspired setting themed around the

Illustration of the LEGOLAND Masters Academy.
A new attraction called ‘Lego Masters Academy' is opening at the world's oldest Legoland
Legoland Billund entrance with people walking through.
The new attraction will open at Legoland Billund in September

Inspired by the hit TV show — a reality show where participants compete to build the best Lego project — the ‘Lego Masters Academy' experience will allow guests to design creations, based on their skill level and aspirations.

There will be four levels to the immersive experience, and guests of all ages can develop their skills in creativity, storytelling, technical building, and teamwork.

Each session will be hosted by ‘Lego Play Agents' or even awith challenges tailored to ‘inspire, educate, and entertain'.

Set to open September 17, 2025 at Lego House in participants will be allowed to take their builds home with them.

There will also be ‘Family Fun' and ‘Foundation Skills' sessions through to longer ‘Advanced Building' and ‘Master Level' sessions.

The new attraction is set to reduce stress levels of participants, improve cognitive skills, boost creativity in addition to helping children develop their problem solving, spatial awareness and critical thinking skills.

Legoland Billund is the world's oldest Legoland, having opened in 1968.

Also at the park is The Lego House, originally built in 2017 and has 25 million Lego bricks.

Dubbed the ‘Home of the Brick', the experience centre is home to Lego waterfalls, giant animals and plants.

The house is suitable for visitors of all ages and explores the possibilities of learning through play.

Other attractions in the house include the ‘Masterpiece Gallery', which showcases made by adult Lego fans.

There is also a ‘History Collection', which explores the progression of Lego over time, including iconic creations such as the wooden duck.

The house also regularly hosts events, such as a ‘botanicals takeover', where visitors can enjoy a number of floral Lego creations.

Also new this year is the theme park's Lego store, which will be the largest in Europe when full renovated.

A is also new to the park this year, with ships and slides for kids.

It's even easier to get to Legoland Billund as well.

to Billund in June.

Flying Eze visited the

Plus, there is a

Lego House in Billund, Denmark.
The Billund theme park is also home to the Lego House attraction
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