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Shoppers spot new ‘mystery flavours’ of hot cross buns on shelves of bargain supermarket chain for just 99p

Published on March 24, 2025 at 12:38 AM

SHOPPERS are on the hunt to uncover the new mystery flavours of hot cross buns which have launched at Aldi this week.

The bargain supermarket has stacked their shelves up with three secret tasty versions of the Easter treat for just 99p each – but can you figure out the classified flavours?

Package of Aldi Village Bakery mystery flavor hot cross buns with a contest to win a £1000 Aldi gift card.
Shoppers are on the hunt to uncover the new mystery flavours of hot cross buns which have launched at Aldi this week
Package of Aldi Village Bakery mystery flavor hot cross buns with contest details.
Aldi have dropped three new flavoured hot cross buns which they are releasing across the next three weeks
Package of two mystery flavor hot cross buns with a QR code to enter a contest.
Three lucky shoppers will also win £1,000 if they can manage to guess the mystery hot cross bun flavours correctly

Aldi have dropped three new flavoured hot cross buns which they are releasing across the next three weeks.

The first is already available in store and online and has left shoppers guessing.

A second new flavour will be released from March 27, with the third mysterious bun dropping on April 3.

Each bun is made by Aldi‘s Village Bakery with two treats coming in each pack.

Aldi described the interesting guessing game as a first-of-its-kind “guess the hot cross bun flavour” competition as the store gears up for Easter.

Three lucky shoppers will also win £1,000 if they can manage to guess the mystery hot cross bun flavours correctly.

The cash will be handed out as Aldi vouchers per flavour.

Julie Ashfield, Chief Commercial Officer at Aldi UK, said:“We know how much our shoppers love hot cross buns, so we wanted to create something fun and exciting for them this Easter.

“Our buying team has created some truly unique flavours that will challenge even the most seasoned taste buds.

“We can’t wait to see if our shoppers can crack the mystery flavours. Good luck!”;

The tasty treats either have 199 calories or 200 per bun.

Shoppers have until 11:59pm onApril, 6, to enter and win and they can submit their flavour guess by [email protected].

Further details and all the terms and conditions can be found on the officialGuess the Flavour web page.

Aldi's has also released another new and exciting Easter treat with a “boozy” egg which is perfect for cocktail fans.

From song titles to martinis, espresso has been having its moment in the spotlight.

Aldihas jumped on this train to unveil an espresso martini egg.

The Infusionist Coffee & Caramel Egg-Fusion Martini Duo is unlike a typical Easter egg.

This decadent chocolate also comes with its own ready-to-drink cocktail can.

The egg will set shoppers back £9.99.

Aldi has been one of the frontrunners with their Easter egg collection this year with them dropping a number of luxury chocolate eggs.

This includes the Specially Selected Salted Blonde & Milk Chocolate Caramel Double Indulgence Egg for £11.99.

Aldi's huge Easter chocolate range has also included some loved brand names for great prices.

The discount retailer slashed the price on on the smaller Cadbury's eggs.

This has meant chocolate eggs like Freddo,MiniEggs or Giant Buttons are scanning at tills for just £1.45.

Hot cross buns are a classic Easter treat for many Brits with Flying Eze already giving our supermarket hot cross bun rankings list.

Our winner tastes better than M&S but it costs less than half the price of the luxury store.

How to save money on chocolate

Shoppers spot new ‘mystery flavours’ of hot cross buns on shelves of bargain supermarket chain for just 99p 2

WE all love a bit of chocolate from now and then, but you don't have to break the bank buying your favourite bar.

Consumer reporter Sam Walker reveals how to cut costs…

Go own brand – if you're not too fussed about flavour and just want to supplant your chocolate cravings, you'll save by going for the supermarket's own brand bars.

Shop around – if you've spotted your favourite variety at the supermarket, make sure you check if it's cheaper elsewhere.

Websites like Trolley.co.uk let you compare prices on products across all the major chains to see if you're getting the best deal.

Look out for yellow stickers – supermarket staff put yellow, and sometimes orange and red, stickers on to products to show they've been reduced.

They usually do this if the product is coming to the end of its best-before date or the packaging is slightly damaged.

Buy bigger bars – most of the time, but not always, chocolate is cheaper per 100g the larger the bar.

So if you've got the appetite, and you were going to buy a hefty amount of chocolate anyway, you might as well go bigger.

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