Search

Newsletter image

Subscribe to the Newsletter

Join 10k+ people to get notified about new posts, news and tips.

Do not worry we don't spam!

GDPR Compliance

We use cookies to ensure you get the best experience on our website. By continuing to use our site, you accept our use of cookies, Privacy Policy, and Terms of Service.

Stacey Solomon and Joe Swash ‘risk reality show being AXED’ as they’re accused of breaking strict BBC rules

Published on April 30, 2025 at 09:36 AM

STACEY Solomon and Joe Swash have ‘risked their reality show being axed’ after being accused of breaking strict BBC rules.

The star and husband , 43, have thrown open the doors to their home for the cameras, for a

Stacey Solomon and Joe Swash embracing.
Stacey Solomon and Joe Swash have ‘risked their reality show being axed’ after being accused of breaking strict BBC rules
A man holding his two young children.
The family have thrown open their doors to the cameras
Family relaxing on a couch with their dog.
Stacey has namechecked her haircare brand and homeware range

But the fan-favourite pair risk the wrath of Corporation bosses, by plugging their products while on the show.

In one scene, Stacey, 35, tells the cameras: “I’m going to be trying on my last collection. I have brand partnerships and design different things for those brands. Anything from to clothing lines.”;

And she also teased plans for her own perfume brand, telling viewers: “I’ve wanted to do this for so long now. Creating a perfume. I would love to sort of create scents from Pickle Cottage that really make me happy.”;

Stacey has also namechecked her haircare brand and homeware range, and hubby Joe has cooking account and

Another scene sees Stacey hosting an epic Halloween-themed party at Pickle Cottage, for her ASDA homeware collection, At Home With .

She said: “Everything that I create comes from here [home]... so it just felt right to do it here... I hope you love the collection.”;

And then in another clip, ex actor Joe is seen sitting outside of Swash and Jones Coffee Co, a company his sister set up in 2021.

Stacey manages to namecheck her haircare brand Rehab, and the fact that it’s soon to be stocked in department store Harrods.

She says: “I honestly had no idea what I was doing when I invested in Rehab. I just knew I wanted to be a part of that company because I loved the girls and I loved the products.”;

But this all breaks editorial rules to plug commercial deals on air, as they clearly state: “No on-air talent should promote products, goods, services or clothing they use on air.”;

The rules go on to say that this includes anything they have “agreed, or been contracted, to promote or in which they have financial interest.”;

The Sun has contacted the BBC for comment.

Back in 2021, BBC chiefs were on the verge of sacking DIY legend

But after they made , Nick said: “I have always said that DIY SOS is more than just a presenting job for me, it’s part of me.

“It has my heart and working for the BBC for over 22 years is something I have never taken for granted.

“I will continue filming new episodes of DIY SOS over the coming months and will be back on your screens with the purple shirts next year.”;

He landed himself in hot water with executives by .

The big money deal was at odds with Beeb rules, prompting a major dispute in which he was threatened with the axe if he did not pull out of the campaign.

His future on looked bleak once cereal makers Nestlé refused to scrap the ads — which were already being aired and had been paid for.

But BBC chiefs spared him after The Sun last week focused on his situation and highlighted his popularity with viewers and his charity work.

Talks among the Beeb’s most senior executives, including Director of Television Charlotte Moore, resulted in an agreement to ensure he remained.

Stacey Solomon and Joe Swash kissing.
Editorial rules state “No on-air talent should promote products, goods, services or clothing they use on air”;
Photo of Stacey and Joe with their children and dog.
BBC viewers are loving Stacey and Joe’s new show

Prev Article

‘I know I didn’t cheat’ – Ryan Garcia opens up on failed drug test after having Devin Haney win stripped away from him

Next Article

Huge fire engulfs abandoned college used as BBC filming location with plumes of black smoke seen across city

Related to this topic:

Comments (0):

Be the first to write a comment.

Post Comment

Your email address will not be published. Required fields are marked *